In a bid to get much more folks repeatedly coming again to the theater, AMC is rolling out a brand new set of perks for the most cost effective (learn: free) tier of its loyalty rewards program.
Although AMC doesn’t appear to be eliminating the unique Insider degree of its AMC Stubs membership, the theater chain introduced at this time that it’s introducing a new Premiere Go! tier that may provide subscribers much more advantages. Along with discounted tickets on Tuesdays, free (giant) popcorn refills, and entry to AMC theaters’ priority lanes, Premiere Go! members will earn twice the quantity of AMC factors (which will be redeemed for extra reductions) for each greenback spent.
In contrast to the Insider tier, Premiere Go! Subscribers’ factors received’t expire. However just like the Premiere ($17.99 / yr) and A-List (the month-to-month value varies by location) tiers, folks utilizing Premiere Go! may also be capable of improve the dimensions of their popcorn and fountain drinks at no further price. To turn out to be a Premiere Go! member, you’ll must see at the least eight films a yr or earn 5,000 factors, and when you do, you’ll hold the standing by the whole thing of the following yr.
In a statement in regards to the new tier, AMC’s senior VP of promoting Ellen Copaken described it as a means of providing clients “an thrilling and achievable pathway to unlock enhanced rewards just by having fun with the films they love.”
