1. Govt Abstract
A small enterprise should outline clear advertising objectives, reminiscent of growing model consciousness, producing leads, and shutting gross sales. CliquePrize® helps small companies known as Sponsors to attain these objectives by digital promotions like giveaways, video contests, raffles, occasions, textual content to win and surveys, all designed to draw high-intent prospects.
2. Enterprise & Model Overview
A robust model presence units a small enterprise aside from rivals. CliquePrize® ensures that small companies can showcase their model by their free Bullseye! or Prize Particulars display (see beneath). This can be a devoted deep-linked URL that features your personal personalised deal with in addition to your small enterprise abstract, deal with (linked to Google Maps), telephone, web site, hours/days of operation, social media hyperlinks and hyperlinks to your whole stay CliquePrize® promotions. For instance, when you owned Rays Bagels, your customized deal with could be https://www.cliqueprize.com/@raysbagels
3. Market Analysis & Evaluation
Understanding market developments, buyer preferences, and competitor methods is essential. CliquePrize® customized surveys, that are provided in 3 distinctive codecs: quizzes, polls and questionnaires, permits small companies to collect real-time insights from native prospects. Do your analysis first. Be certain that there may be demand and market match earlier than launching a small enterprise.
4. Goal Viewers & Buyer Personas
Figuring out the perfect buyer helps refine your Small Enterprise advertising plan efforts. CliquePrize® makes use of Apple location companies to make sure contestants are native, making it a wonderful device for focusing on prospects known as Contestants inside a selected geographic space (usually inside 30 miles however no better than 90 miles) out of your small enterprise in your base Metro Market (the closest main metropolis in your county). Small companies can tailor digital promotions to draw their desired viewers extra successfully with location focusing on and might discover prospects inside your base Metro Market which are actually
5. Advertising Objectives & Goals
Frequent advertising targets embrace rising an e mail record, SMS textual content messaging cellular record, growing foot site visitors, and enhancing buyer retention. CliquePrize®’s lead technology options seize precious buyer knowledge on the high of the funnel (reminiscent of title, e mail, cellular and zip), offering you with certified leads beginning at $1/per lead. You’ll by no means pay for a similar report twice.
6. Advertising Methods & Techniques
CliquePrize® integrates seamlessly into numerous advertising methods:
- Branding: Customized digital promotions reinforce model id.
- Content material Advertising: Video contests provide the alternative to check totally different advertising approaches and see which message works finest to your audience
- Social Media: Share your CliquePrize® giveaway on social media and even encourage followers to Enter to Win in simply One-Click on
- search engine optimization & Paid Adverts: Promote giveaways and contests by internet marketing for elevated visibility
- E-mail Advertising & SMS Textual content Messaging: E-mail your present record (if you have already got one) or e mail your CliquePrize® leads within the post-promotional stage; Ship textual content messages as properly utilizing the low price Hello Leads CRM; ship follow-up e mail drip campaigns and textual content messages with unique gives.
- Affiliate Advertising: Use the Publishers characteristic on CliquePrize®; accomplice with third occasion affiliate web sites with banners with a view to drive related site visitors to your promotion; deal with high quality not amount of site visitors
- Referral & Loyalty Applications: Reap the benefits of the Loyalty Rewards system pre-built into CliquePrize®; every legitimate, registered Contestant will get 1 (ONE) level for getting into into your promotion in addition to 1 (ONE) for each pal referral who creates a sound, Contestant account on the app.
7. Finances & Useful resource Allocation
CliquePrize® gives inexpensive pricing for first-time sponsors at $29 per promotion and $1/report (optionally available post-promotion), making it a cheap advertising device. Small companies can allocate budgets correctly by choosing from totally different pricing tiers for advert hoc Personal (Base Coin Bundle A) or Public (Base Coin Bundle C) promotions; or swap at will with a month-to-month Subscription (Base Coin Bundle B) at your discretion.
8. Advertising Channels & Distribution
Small companies can leverage CliquePrize® throughout a number of channels:
- On-line: Web site integrations, social media shares, and e mail campaigns
- Associates: third occasion Publishers, all managed contained in the CliquePrize® app
- Offline: A free 8×10 poster with customized QR code for Personal promotions in addition to in-store and occasion advertising.
- Retail & E-commerce: Drive site visitors to each bodily and on-line shops with native Metro Markets (as much as 20 at $49 every) or Nationwide promotions.
9. Key Efficiency Indicators (KPIs) & Measurement
Monitoring advertising success is important. CliquePrize® supplies measurable KPIs, together with:
- Variety of Contestant entries
- Quantity and % of MQLs vs SQLs (this proportion will be adjusted by you)
- Lead acquisition and conversion charges
- Information visualization (optionally available): place all of the zip codes of your entries on a map and see the place they’re in relation to your small enterprise
10. Implementation & Timeline
Profitable advertising plans embrace clear timelines. CliquePrize®’s structured promotion phases allow small companies to plan promotions successfully, making certain most opt-ins and registrations over a set time interval (usually 30 days for these 18+ years of age).
Advertising plans have to be versatile. If a promotion underperforms, small companies can rapidly alter their strategy by tweaking entry necessities, growing the worth of the prize, or operating follow-up promotions inside CliquePrize®.
CliquePrize®*** is the iPhone Giveaways cellular app that helps Small Companies develop by reaching, nurturing and changing native, excessive worth prospects. You probably have any questions or suggestions, please let us know!***